For the Microsoft CEO Summit, I collaborated with Xite Labs to create the intro animation that transitioned seamlessly into the main background design for the conference. Working closely with the Microsoft brand team, I developed a clean, on-brand aesthetic that incorporated the iconic Seattle skyline backdrop. The content was distributed across three massive high-resolution screens, creating a cohesive and striking visual environment for the event. I also partnered with on-site Disguise operators to integrate and execute the visuals flawlessly during the live production.
Below are some other color and style explorations developed before we landed on the clean glass wave. The initial concept focused on depth of field and blurred glass. We ended up shifting to a more open air polished look.
